Email Marketing Strategy

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The Ultimate Guide to Email Marketing for your Media OTT Brands
The days of Cable TV are over, the time of streaming has begun! Torn between which show to binge watch while you are commuting every day to work or havi...
Why Your Marketing Emails Are Getting Ignored and How to Fix It?
If you’ve spent a ton of time crafting and designing your marketing emails, you’ll likely find it disheartening to see very few subscribers openin...
This Is How You Create a Powerful Email Marketing Strategy
It is no secret that email marketing is the most profitable channel to drive sales and revenue.
Win-Back Email Campaigns: 7 Best Examples to Help Re-Engage your Customers
All of us want a lot of things in life, or at least a few things that make us feel recognised, remembered, and pursued. It appeals to our human desire t...
AMP-based Dynamic Emails in Gmail: Ushering the Next Era in Email Marketing
On 27th March 2019, Google announced that desktop Gmail users can now see dynamic emails that are actionable. Users can interact and perform certai...
How PhonePe Leveraged Smartech’s AI-based Email Delivery to Power Customer Engagement by 2X
Ever since the incumbent government’s demonetisation drive back in 2016, the digital payments ecosystem in India has witnessed a blistering growth. Curr...
Primary Inboxing in Gmail: A Doubled-Edged Sword
With great power comes great responsibility. – Ben Parker                         ...
6 Hacks to Reduce User-Reported Spam Rates to Maximise your Email Marketing Strategy
Murphy’s Law aptly states that whatever can go wrong, will go wrong.
How AI-powered Delivery Enabled Myntra Improve Email Campaign Performance by 60%, 2X that of...
In today’s hyper-competitive digital consumer environment, brands across industries face an uphill battle while attempting to acquire, engage, mon...
Make your email marketing a success with advanced analytics on Netcore Smartech dashboard
Actionable Analytics, Automation, ROI Attribution Modelling, and AI/ML – all on one platform