Actionable Analytics making Engagement a Success: Hear a Brand Story


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What its about?

Customer engagement is where the marketer’s heart is. And also where the marketer’s money should be.

If you want to know your customer better, you must have a holistic view of their consumer journey: analytics is critical to achieving this. Actionable analytics is information that can be acted upon or that which gives enough insight to decision-makers for taking better decisions.

Listen to this on-demand webinar with Mehar Sridhar, DGM eCommerce – GoAir and Avadhoot Revankar, Chief Marketing Technologist & CSM – Netcore Solutions to explore the ways in which you can use Actionable Analytics to drive engagement and as a result, enhance the customer experience.

Key Takeaways from this Webinar

  • Unified view of customer a building block for Analytics
  • Transforming customer lifecycle using data
  • Brand Success Story: GoAir Boosts ROI by 8x
  • Road ahead for Martech 2018