Yaantra Increases revenue by 3.5X

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Key Results

158%

increase in customer engagement

16%

revenue boost in a specific category

11%

revenue hike in another category

3.5x

boom in sales revenue

Challenges

  • Captivate website visitors
  • Perform customer engagement in real-time
  • Target and re-target website visitor drop-offs

Smartech's Strategy

  • Designed an engagement program for online as well as offline customer engagement
  • Performed deep analysis to find out the reason for visitor drop-offs
  • Implemented targeting and retargeting using an ‘exit intent’ strategy
  • Leveraged data-driven communication practices on the browser
  • Employed web messaging and other mediums of communication