How Smartech’s AI Engine, Raman, Helped fbb online Boost Email Open Rates by 39%
Lift in Open Rates
Lift in Click Rates
Lift in Revenue from Email Campaigns
- Low Email delivery was one of the major challenge to achieve success through Email Marketing campaigns.
Smartech’s AI-powered cross-channel marketing automation suite empowered fbb online to:
- Accurately map out the 11 STO campaigns so as to achieve success in Open-Rate.
- Campaign spread out over a period of 2 months attaining revenue lifts by 11.25%