Customer Journey Orchestration
Effortlessly create and execute customer journeys driven by your customers’ actions, inactions, and lifecycle stages
Make Every Digital Touchpoint Count
Orchestrate multi-channel customer journeys based on your conversion goals. Automate agile workflows that help you engage with relevant customer segments by sending the right message on the right channel, at just the right time. Account for drop-offs and non-responses to certain channels and adapt your journeys on the go.
Power Timely Customer Engagement
Ensure you deliver rich, contextualised messages across email, push notifications, in-app messages, or SMS by accounting for time. Craft and embed scheduled or time-space triggered campaigns within your journeys. Also, map customer responses in real-time to decide the next best action towards nurturing them towards conversion.
Hyper-Personalise Customer Experiences
The behaviour of your mobile app users and website visitors will never follow a linear path. Adapt to the smallest changes in behavioural patterns and instantly isolate customer segments along the most relevant journey to expedite conversion through hyper-personalised communication. Why not make your customers feel special?
Leverage Granular Transactional Data
Create better data-backed customer journeys through Smartech’s “Array in Payload” feature. By capturing deep-dive data based on your customers’ transactions, you can further personalise your messaging campaigns through relevant recommendations. In this way, drive conversions or resurrect dormant customers across dynamic customer journeys.
“We implemented a multichannel UX survey after churn and received 1500+ responses”
“Big thanks to Netcore team and Smartech platform! We implemented a multichannel UX survey after churn and received 1500+ responses. The improvements that followed, helped us reduce churn by 36%. We even doubled the winbacks of churn users post Smartech.”
“Reduced app uninstall rates and push notification delivery went up”
“It is extremely crucial to engage the users right from the beginning for an App Marketer. Netcore Smartech’s ‘Push Amplification’ feature gave us the advantage of reducing our overall app uninstall rate. Our push notification delivery rate went up and ensured that our push messages reach to the targeted users.”
“Last click sale attribution doubled through multichannel automation"
“Term Insurance has a long look to book window, extending upto 30 days. Moreover payment to policy issuance involves multiple stages. An integrated marketing automation approach becomes imperative and Netcore has helped us with it. Thanks to this, our last click sale contribution through owned media increased from 1% to 12% in less than 6 months.”
Vice President & Head - Ecommerce & Digital Marketing, Max Life Insurance
“Using Smartech, our user engagement went up 1.5x”
“By switching to Netcore’s Smartech, our user engagement went up 1.5x and unique open rates by over 2x. We also achieved 95% Primary Inboxing in Gmail while unique click rates doubled in just 6 months. Our moment of delight was when a recent email campaign (with a user base of millions) fetched us an open rate of 25% & CTR of 7% which is unheard of in email marketing.”
AVP - Digital and Retention Marketing, Swiggy
“Smartech as our growth partner for app engagement and analytics”
“Our aim is to bring people together through authentic home cooked food and in this journey we have chosen Netcore Smartech as our growth partner for App engagement and Analytics.”
Co-founder, FoodyBuddy Applications Pvt. Ltd.
“Solved our biggest problem: low rates of push notification delivery”
“Smartech’s actionable analytics, advanced segmentation, and multi-channel marketing automation helped us increase our campaign revenues by 2.5X. The ML-powered automated and personalised engagement strategies also helped us boost lead generation by 2X on Smartech, reducing customer acquisition costs by 50%. Smartech Push Amplification solved our biggest problem: low rates of push Notification delivery. Our Push Notification delivery rate went up by 44% and CTRs by 63%“
President & Group Head, Marketing, Service Quality, Financial Services & Innovation, Thomas Cook